2024 | Professional

NY Architectural Design Awards Gold Winner Winner

Che Mono

Entrant

MTVD design studio

Category

Interior Design - Restaurants & Café

Client's Name

Francisco Vidal

Country / Region

Argentina

Che Mono: A Restaurant Prepared for Innovation

Che Mono offers a flexible gastronomic experience that combines sophistication and relaxation in Banfield, Capital Federal. Located on the ground floor of a residential building in a commercial area, it serves as a meeting place from breakfast to evening cocktails. Che Mono's design embodies a lifestyle, reflected in both its interior and branding.

The space is centered around an L-shaped bar, creating two sections. One side hosts an intense cocktail area filled with flavors, while the other provides a serene daytime scene with the inviting scent of coffee. Materials were used strategically to reflect this dual purpose: the cocktail area features leather, wood, and greenery, while the daytime section uses blue cladding with soft furnishings. Outside, a welcoming pergola allows customers to enjoy the fresh air or enter the main dining area.

Che Mono transforms seamlessly throughout the day. The interior design uses varying material tones to transition from daytime relaxation to evening excitement, allowing for breakfasts, family lunches, business meetings, and romantic dinners.

In branding, Che Mono is positioned as a fresh yet sophisticated gastronomic experience. The brand identity is a mix of elegance and simplicity, mirroring the venue's ambiance. The logo, complemented by a symbol inspired by a monkey's habitat, conveys timeless charm. Menus and other elements enhance this aesthetic, while the choice of blue introduces elegance to the brand.

In Banfield's commercial landscape, Che Mono adds a touch of sophistication to the community. It serves as a versatile spot where people can enjoy a range of culinary experiences, making it a focal point in the neighborhood.

Credits

PM / MTVD design studio
Arch. Gabriela Jagodnik
PM / MTVD design studio
Arch. Marco Ferrari
PM / MTVD design studio
Arch. Ramiro Veiga
PL / MTVD design studio
Arch. Rocio Ledesma
Design Team / MTVD design studio
Arch. Valentin Vodanovic
Design Team / MTVD design studio
Arch. Carla Grion
Technical Construction Director / MTVD design studio
Arch. Violeta Bonicatto
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